Getting Outside the Bubble: Museum Social Action Project at MuseumNext

Reposted and revised from MuseumNext, a global conference on the future of museums which has acted as a platform for showcasing best practice today to shine a light on the museum of tomorrow.  Check out more details about the upcoming conference in New York by visiting their new website.

MuseumNext is very much a collaboration which brings together museum professionals to share what they feel is important and exciting, that is true of the presentations and workshops which our community propose through our call for papers and through the other activities which form our conference fringe.

Since 2009, we’ve had everything from brainstorming wild ideas with Nina Simon, to a symposium on heritage and retail to playing with the latest sensor technology, but for our conference in New York City we have a very exciting addition to the program.

Mike Murawski, Director of Education & Public Programs at Portland Art Museum, challenged us to build a Museum Social Action Project into the program and offered along with Monica Montgomery to make the project happen.

MuseumNext asked Mike to tell us more about this exciting project:

How did the Museum Social Action Project come about?

At a time when museum professionals are increasingly thinking about the social impact of museums as well as the role these institutions play within our local communities, it seemed urgent to get outside the ‘bubble’ of the conference and more directly engage with organizations responding to local realities.

I was invited to present at the MuseumNext conference in New York on the topic of enacting change in museums and converting talk into action, so it felt necessary to get outside the conference venue and ‘walk the walk.’  Not having a strong familiarity with the local communities across New York, I immediately reached out to Monica Montgomery (MuseumHue, Museum of Impact) to explore this idea of a Museum Social Action Project.

Monica and I brainstormed about some possible ideas, and she connected us with the team at The Laundromat Project, an amazing organization that works to bring socially engaged arts programming to laundromats and other everyday community spaces.  

Why should a museum conference try and facilitate something like this?

As museum professionals, it is vital that we enact a mindset of giving back and supporting grassroots organizations like The Laundromat Project that strengthen our communities. Each and every professional conference should be focusing more on how it can be connected and relevant to the place of its convening, and not just think about locations as conference hotels and convention centers.

Conference sessions, panels, and topics can certainly be more grounded in the realities and issues of the conference’s city and neighborhoods, but I think it’s important to get outside the walls of the conference, explore direct ways to see our ideas in action, and be a responsible part of building stronger communities (beyond the spotlight of the conference).

What is The Laundromat Project?

Launched in 2006, The Laundromat Project brings socially relevant and socially engaged arts programming to laundromats and other everyday community spaces in order to reach as many of our neighbors as possible. The LP’s artists and staff work to amplify the creativity that already exists within communities by using arts and culture to build community networks, solve problems, and enhance the sense of ownership in the places where we live, work, and grow. The LP is particularly committed to long-term and sustained investment in communities of color as well as those living on modest incomes.

Their Kelly Street Initiative was launched in 2016 in partnership with Workforce Housing Group, Kelly Street Garden, and Banana Kelly Community Improvement Association, transforming a 2 bedroom-apartment on Kelly Street in Longwood, South Bronx, into a thriving creative community hub, with artist studios, arts programming, and community partnerships that allow The LP to engage the larger Kelly Street community.  We are honored to be collaborating with Hatuey Ramos-Fermín, The LP’s Director of Programs & Community Engagement, to build this Museum Social Action Project together for MuseumNext.

What’s the project that you’re doing?

Participants attending this Museum Social Action Project will meet staff and artists at The Laundromat Project, learn about their various projects and programs, and tour the Kelly Street Initiative location as well as learn more about that neighborhood.  LP staff and artists will then lead a short workshop and discussion on how organizations can learn more about a neighborhood’s capacities, creativity, and skills through community asset mapping.

Participants will also discuss ways to build a sustained investment in community partnerships, rather than one-sided outreach efforts or one-time program offerings. As a vital part of this project, we also ask that participants find a way to give back to The Laundromat Project and help them create more joyful spaces of creativity and community. Participants can do this by bringing an art supply Gift Card from Dick Blick or by donating directly to the Laundromat Project online (which I strongly encourage people to do, even if you are not involved in this project or the MuseumNext conference).

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The Laundromat Project’s Kelly Street Housewarming Party. Photo by Osjua A. Newton, Copyright © 2015

 What do you think the delegates will get out of it?

The aim is for delegates attending the Museum Social Action Project to be able to gain a more concrete understanding of community-based practices, of how cultural organizations can serve as sites of social action and relevance, of how museums and arts non-profits can bring people together a work to build stronger, more resilient communities.   They will gain skills from The LP staff and from each other around community asset mapping, and really listening to local community voices.  

What impact can the project have?

For me, personally, there are a few big “what if’s” at the heart of this type of Museum Social Action Project.  I know that museums and cultural organizations across the world are striving to be an essential part of their communities; but what if our communities could become an essential part of our institutions?  What if we could effectively re-center this movement for change around our local communities and the power, knowledge, creativity, and capacities that they can bring to our institutions?  What if conferences and professional gatherings spent more time doing and less time talking?

I don’t think we’ll achieve this all at our half-day Museum Social Action Project this November in New York, but I hope others are inspired to do similar types of projects and experiences, getting outside the walls of our conferences and harnessing the power of museum professionals to learn from and give back to our communities.

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The Museum Social Action Project is one of the fringe activities for MuseumNext New York City. The conference takes place 14 – 16 November 2016 at the BMCC Tribeca Performing Arts Center. Find out more about the conference here.

Featured header image: The Laundromat Project Kelly Street Housewarming, Photo by Osjua A. Newton, copyright © 2015.

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